People are changing their buying habits. A study conducted by Asociacion Mexicana de Internet (Amipci) showed that Mexico has 51.2 million Internet users, of which 50% have made an online purchase.
Sales generated by e-commerce in 2013, according to America (Mexican Internet Association) reached 9,000 million dollars, representing 42% in the sale of products and consumer goods.
Therefore, the website, Decompras.com, gave some benefits for companies to evolve and dare to sell their products online.
Opening a virtual store is logically cheaper, because it allows companies to grow with fewer resources by avoiding the payment of local rent, services, salaries, and so on. It is also cheaper because when advertising their products online, they are advertising on the Internet, which is a cheaper means of promotion than advertising which is used in traditional media.
Generate Loyalty With Customers.
There are not many companies that offer a good electronic shopping experience; even there are still thousands who do not have an online presence. This is an opportunity to get your customers to enjoy that experience, through offering a wide range of products, good prices and ease of use of the platforms, as well as various payment options mainly.
Attention And Guarantee Of Total Satisfaction.
The e-commerce sites know the importance of customer service and know that in most cases until you see or touch a product is how you make the final decision to purchase, so have a chat to advise you during the product choice, as well as a Total Satisfaction Guarantee, in which customers have 30 days after the product arrives to return it and request a refund of their money if the items did not meet their expectations. If a customer is satisfied with their experience of purchasing a product, they will surely return to the site and make their recommendation through the word of mouth.